Ilyoung Ju


Position: Assistant Professor, School of Media and Communication
Phone: 419-372-4322
Address: 415 Kuhlin Center

Ilyoung Ju is an assistant professor in the School of Media and Communications at Bowling Green State University. His current research interests include Advertising Effectiveness and Consumer Psychology. His studies have appeared in journals such as Journal of Current Issues & Advertising Research, Applied Cognitive Psychology, Management Decision, Journal of Global Marketing, and Journal of Marketing Communications.

Ph.D., Mass Communication, University of Florida
M.A., Advertising, University of Florida
B.A., Advertising, Kookmin University (Seoul, South Korea)

MDIA 2640: Introduction to Interactive Advertising and Social Media