Photography

Visually presenting the University in an authentic and unique photographic style is the best way to captivate our audience and emotionally connect with the students. We use a wide range of photographs to showcase our unique people, experiences and settings. Whether we’re using existing photos or shooting new images, each image should fall into one of the following categories: portraits, moments and places.

Photography plays a major role in overall composition, so it’s important to choose the best possible image for every layout. Full bleed photos convey a sense of openness and create negative space that leaves ample room for messaging. Be sure to select photos that feel candid and natural and relate well to the content