aj-martinez-headshot

Andres “AJ” Martinez

Assistant Teaching Professor

As an assistant teaching professor, AJ Martinez brings more than 30 years of experience in marketing, entrepreneurship, innovation and business growth to the Schmidthorst College of Business. He also has a strong background in helping organizations turn customer insights into successful products, brands and business strategies.

In the classroom, Martinez draws on his extensive industry experience to help students connect business concepts to real-world practice and prepare for success in a rapidly evolving marketplace.

Education

  • Doctor of Organization Development and Change, Bowling Green State University, in progress

  • Master of Business Administration, Loyola University New Orleans

  • Bachelor of Business Administration in Marketing and Management, Loyola University New Orleans

Academic Experience

  • Assistant Teaching Professor, Bowling Green State University, 2026–Present

  • Entrepreneurship and entrepreneurial mindset

  • Innovation and Growth  strategy

  • Brand management 

  • Consumer and market insights

  • Product commercialization

  • New Product Development and R&D

  • Category management 

  • Revenue growth management

  • Strategic planning

  • Cross-functional team leadership

Updated: 10/08/2026 08:42PM