BGSU, Bengals enter partnership
BOWLING GREEN, O.—Bowling Green State University and the NFL’s Cincinnati Bengals have entered into a partnership that will help promote the University and provide unique opportunities for students.
Signage promoting BGSU is now prominently displayed throughout the Bengals’ Paul Brown Stadium and BGSU radio ads run during Bengals shows in order to help increase BGSU’s recruitment opportunities in the Greater Cincinnati Area. BGSU will also host an information event and recruiting fair in the club lounge at the stadium, which will include a behind-the-scenes tour.
Back at the University, Bengals staff will visit sport management classes and those classes will be allowed to come to the stadium. Internship and co-op opportunities will also be available to help supplement students’ classroom experiences. In addition, Bengals staff will host a question and answer session with students about how the team utilizes social media.
“This partnership is very important to our sport management program,” said Dr. Ray Schneider, associate professor of sport management. “It will not only help us attract talented students, but the connection between our program and the Cincinnati Bengals will help us strengthen our brand.”