BGSU Ticketing System Moves to Paciolan

Project Spotlight

Those familiar with BGSU’s web presence are no strangers to orange and brown. Beginning April 2019, Falcon sports fans will see new designs and configurations as BGSU Athletics switches from TicketMaster to Paciolan as their new ticketing vendor.

Paciolan is an industry leader in ticketing, fundraising, marketing, analytics and technology solutions, and is popular amongst NCAA schools. With this change comes many advantages to fans, Athletics, and other departments in partnership with our sports programs. For fans specifically, a refresh of the official Athletics website will introduce a simpler interface:


Image of BGSU old ticketing system interface


Image of BGSU's new ticketing interface by Paciolan

In the short-term, most of the benefits to fans will be cosmetic and functional, as they become familiar with the updated interfaces for self-service.  BGSU’s new relationship with Paciolan brings with it all of the advantages of their Pac platform; integration with a myriad of other software products that better serve our fans and assist Intercollegiate Athletics with their messaging to customers.  Some of the vendor relationships we will see more of include StubHub, ReplyBuy, SalesForce, and Sidearm – who manages the majority of NCAA athletics websites.

First up, configuration of the PacMail utility is underway and patrons will soon see updated notices in their inbox similar to that pictured below.

Example of a PacMail message users will receive from the new ticketing system

The majority of internal advantages will surface in the long-term as we create further integrations with the Pac platform.  Increases in efficiencies and productivity will be felt downstream as Falcon sports fans enjoy better service. For example, student information is currently imported into the ticketing system manually, twice a year. By the end of football season, ITS will have initiated a daily interface running from PeopleSoft CSS that forwards up-to-date data directly to Paciolan. This is great for students and the staff working in the system!

A brand new advantage will also come for BGSU alumni and donors.  In the latter stages of the Paciolan implementation this fall, ITS and the Office of University Advancement will roll out two-way communication with Paciolan and AgilonOne, Advancement’s customer relations management software. Tighter integration with these two systems is something our patrons have been requesting, and keeping them in sync will produce enhanced customer service for all fans; Falcon Club members in particular. Looking after our patrons’ needs is just one of the ways the move to Paciolan allows us to express BGSU’s gratitude to their supporters.

Until then, be sure to go online and renew your season tickets!