Marketing Advisory Board

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The Marketing Advisory Board is comprised of successful alumni and friends of the Department of Marketing. The Board draws upon their professional expertise to advise the Dean, Department Chair, and faculty on strategic planning, curricula, student mentorship, co-ops, job placement, career development, faculty engagement with industry, and alumni affairs. In addition, the Board promotes the Department by highlighting the achievements of faculty, students, and alumni in their professional network. The Board meets once or twice per year. Members are expected to attend meetings and be available to advise the Chair between meeting(s).

Members are selected by the Dean and Department Chair. Prospective members should send a resume and statement of interest to the Department Chair. See the highly successful business leaders who have already made the commitment to serve on the Marketing Advisory Board.

Dan Boehm

Dan Boehm
Executive Vice President
Kantar Retail

Kim-Corcoran-2017

Kimberly Eddings Corcoran
Principle/President
Destination Michigan
Ann Arbor, MI

KIM EDDINGS CORCORAN

Currently:

Principal/President
Destination Michigan

Previous Positions:

2004-current:   Destination Michigan

1998-2004:      National Sales Manager, Grand Traverse Resort and Spa

1997-1998:      Sales Manager, Hershey Entertainment and Resorts Company

1994-1997:      Assistant Director of Marketing, University of Utah Athletics Department

Education:

Bachelor of Science, Business Administration-Marketing and International Business specializations (1992) Bowling Green State University

M.Ed., Sports Administration (1994) Bowling Green State University

Why I serve on the College of Business Marketing Advisory Council:

I serve on the MAC to give back to my university that has provided me with so many opportunities.  I also enjoy working with the students, as they always provide me with fresh perspective and renewed energy!

ficken

William H. Ficken, Jr.
Realtor
Howard Hanna Real Estate Services
Westlake, OH

Current Career:

Realtor
Howard Hanna Real Estate Services
Westlake, Ohio

Previous:

OFFICE EQUIPMENT INDUSTRY:

IBM Corporation, Cleveland, OH;  Office Products Division;  National Accounts & Federal Government Accounts Manager

HOUSING INDUSTRY:

Building Products Manufacturer
Residential & Commercial Construction

Moen Faucet, Cleveland, OH;  Vice President, Sales, Wholesale Division & Builder Division

Merillat Cabinetry, Division of Masco Corp., Adrian, MI;  Vice President, Marketing

Gerber Plumbing Products, Chicago, IL;  Senior Vice President, Sales and Marketing

AUTOMOTIVE INDUSTRY:

Fields Automotive Group, Chicago, IL;  Sales Manager, Infiniti & Volvo dealerships

Education:

BGSU College of Business B.S.B.A. 1963
Specializations: Marketing, Finance, Speech (RTVF)

Why I serve on the College of Business Marketing Advisory Council:

There is a very important continuing need for communications between the academic business  world and the “real life” business world.  Each need to learn from the other.  For over 30 years I have served on the M.A.C. and have witnessed the sharing and learning between business practitioners, faculty and administration and students.  Mentoring and internship support has grown significantly during this time.  The Marketing Advisory Council provides the platform for this interchange of ideas and information.  I have a strong passion for mentoring students.  The M.A.C. has created mentoring programs for CoB Marketing students in which I continue to participate.  This is an excellent vehicle for academic and “real world” exchanges.

Jon Harding

Jon K. Harding
Executive Vice President
ORC International
Cincinnati, OH

JON K. HARDING

Currently:

Executive Vice President
ORC International

Previous Positions:

With over 25 years of experience in the market research industry, Jon leads the strategic planning for ORC Key Accounts, seeking out new growth opportunities for both ORC and clients alike, and also serves as the Cincinnati office lead.  Prior to joining ORC, Jon held a number of senior level positions at TNS, NFO WorldGroup (acquired by TNS), Nielsen, and Harris Interactive.  Most notably, he served as President, General Manager of NFO USA, where he led 600 people and a $250m P&L, and President, U.S. – Client Services at TNS, where he concentrated on extending the business beyond CPG and Retail into several other vertical industries, as well as driving strategic business opportunities and developing target account relationships. 

Education:

Bachelor of Science, Business Administration-Marketing specialization (1985) Bowling Green State University

GMP (2000) Harvard Business School

Why I serve on the College of Business Marketing Advisory Council:

In addition to the ubiquitous “to give back,” I serve on the MAC because I’m very interested in helping BGSU continue to be a recognized, national leader in the Marketing space.  I’ve especially enjoy my time mentoring Advance students, many of whom we’ve hired, I’m delighted to say!

Grace_Heese

Grace Heese
Underwriting Account Manager
ideastream WVIZ/PBS – WCPN-NPR – WCLV Classical
Cleveland, OH

GRACE HEESE 

Currently:

Underwriting Account Manager at ideastream -- Sales

Previous Positions:

2001-2009:  Senior Account Executive, Northern Ohio Live Magazine

1999-2001:  Account Supervisor, Wolf Group Advertising Agency

1990-1998:  Marketing Manager, Penton Publishing

Prior to 1990:  Various Marketing/Advertising positions

Education:

Bachelor of Science, Business Administration-Advertising major (1978) Bowling Green State University

MBA Marketing (1983) Kent State University

Why I serve on the College of Business Marketing Advisory Council:

My BGSU education prepared me for a full career in Marketing and Advertising, and the school organizations I participated in prepared me for leadership positions. It gave me the skills necessary to lead the Cleveland Ad Club (now AAF-CLE) as president and active board member. I enjoy interacting with current BG students and sharing career and networking tips that will help them in their own careers. 

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Steven Kammeyer
Advertising Specialist
Marathon Petroleum Company
Findlay, OH

STEVEN KAMMEYER

Currently:

Advertising Specialist, Marathon Petroleum Company

Previous Positions:

Asphalt Territory Manager

Commercial Accounts Territory Manager

Wholesale Territory Manager

Education:

Bachelor of Science, Business Administration-Marketing specialization (2011) Bowling Green State University

Why I serve on the College of Business Marketing Advisory Council:

As a proud graduate of BGSU in Marketing, I was honored to have the opportunity to give back to my alumnus by participating on the Marketing Advisory Council. I learned many invaluable skills during my time at BGSU that have aided me in my career thus far with Marathon Petroleum, and I’m thrilled to help prepare our future leaders for their upcoming careers.

Michael Kister

Michael Kister
President & CEO
Acceleration Systems
Cleveland, OH

MICHAEL KISTER

Currently:

President & CEO of Acceleration Systems

Previous Positions:

President & CEO, Skycasters/VSAT Systems

VP & General Manager, Cycle Therapy

Education:

Bachelor of Science, Chemistry (1991) Bowling Green State University

Juris Doctor (1994) Case Western Reserve University

Why I serve on the College of Business Marketing Advisory Council:

I believe that Marketing and Business students are best served by having opportunities to interact with working professionals. I make myself available to our Marketing and Business students through the Marketing Advisory Council.  

Judy_Kovacs

Judy Kovacs
Vice President, Business Solutions (IVC Products)
Invacare Corporation

TonyMatessa_highres_May2015vf

Tony Matessa
Director
Innovation Solutions
Fuse by Cardinal Health
Columbus, OH

TONY MATESSA

Currently:
Director, Innovation Solutions
Fuse by Cardinal Health

Previous Positions:

Senior Marketing Manager, Customer Technology Solutions

Education:

Bachelor of Science, Business Administration-Marketing specialization (1994) Bowling Green State University

MBA (1999) Franklin University

Why I serve on the College of Business Marketing Advisory Council:

I serve on the BGSU MAC for the following reasons:

1) it’s a way for me to give back to the University

2) share my life and work experiences in hopes of positively influencing the University curriculum in order to best prepare students for the workplace upon leaving BGSU

3) to learn, grow and network with others  

Smigelski,-Mark-2017

Mark Smigelski
Senior Vice President
Savage & Associates, Inc.
Toledo, OH

MARK SMIGELSKI

Currently:

Senior Vice President
Savage & Associates

Education:

Bachelor of Science, Business Administration (1981) Bowling Green State University

Why I serve on the College of Business Marketing Advisory Council:

I was a Marketing major and wish we had Marketing majors with years of experience giving guidance and council when I was pursuing my education.